ELENA PODCAST - How They Heard About Us
We did zero marketing for our first agency starting out.
Because business fell in our lap.
When there's such a strong need in the market for something, it really only takes a few solid referrals before word-of-mouth does your marketing for you.
I'm so grateful for the opportunity to build an agency at such a young age, one that was profitable right away, because it gave me the confidence I needed to break into business.
It humbled me.
Before the first agency, I was a broke musician. Living paycheck to paycheck, but having a blast doing what I loved, & feeling validated by the little bit of local attention I got.
Giving that up, despite it turning out to be a less than promising career choice, was the hardest thing.
I became the polar opposite:
& pulling profit.
It's amazing what new skills we can acquire, and how our life can change for the better, if we remain OPEN to new possibilities.
Had I stayed prideful, and stuck in my ways...
I may still be playing in dive bars for crowds of 17 people,
instead of on here, to help all of you.
Thank you #ElenaCardone for having me on "Women In Power" to discuss #LinkedInVideoMarketing!
(( ️ Link to full interview in comments ️ ))
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